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30 Beauty Over 50 Influencers to Collaborate with in 2025

Looking for the best beauty over 50 influencers to showcase your brand? We've handpicked 30 top creators from our network of over 100,000 beauty & care influencers influencers, helping you connect with trendsetters who drive real engagement.

Verified by Stefan
Last updated on 02/11/2026
Next update scheduled for 09/11/2026
@lillianreyactormodel Instagram Profile
Lillian Rey
50y
@lillianreyactormodel
Entrepreneur
13k
Followers
6.98%
ER
lifestyleskincarefitness
NYC Actor📽 Lifestyle/Skincare/Fitness/Wellness Model 👩🏻‍🦳UGC📱Writer✏️ God💯🙏🏻 Vegan 💚HolisticNutritionist M.S 🥑AromatherapistCERT🪻Esthetician 🥼 Me👇🏻
Instagram post by @lillianreyactormodelInstagram post by @lillianreyactormodelInstagram post by @lillianreyactormodelInstagram post by @lillianreyactormodel
+758
1kFollowing
Wyckoff, New Jersey 🇺🇸
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@lillianreyactormodel Instagram Profile
Lillian Rey
50y
Entrepreneur
@lillianreyactormodel
lifestyleskincarefitness
13k
Followers
6.98%
ER
NYC Actor📽 Lifestyle/Skincare/Fitness/Wellness Model 👩🏻‍🦳UGC📱Writer✏️ God💯🙏🏻 Vegan 💚HolisticNutritionist M.S 🥑AromatherapistCERT🪻Esthetician 🥼 Me👇🏻
Instagram post by @lillianreyactormodelInstagram post by @lillianreyactormodelInstagram post by @lillianreyactormodelInstagram post by @lillianreyactormodelInstagram post by @lillianreyactormodelInstagram post by @lillianreyactormodelInstagram post by @lillianreyactormodelInstagram post by @lillianreyactormodel
+754
1kFollowing
Wyckoff, New Jersey 🇺🇸
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@silvershug Instagram Profile
Shugi Cassini
50y
@silvershug
Model
205k
Followers
5.85%
ER
lifestylebeautymakeup
Finally 50 🎂 🌬#proage #midsize #silversister 💎 @shugicassini 📧 agency@naturallyfit.com
Instagram post by @silvershugInstagram post by @silvershugInstagram post by @silvershugInstagram post by @silvershug
+281
2kFollowing
Santa Fe, NM 🇺🇸
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@silvershug Instagram Profile
Shugi Cassini
50y
Model
@silvershug
lifestylebeautymakeup
205k
Followers
5.85%
ER
Finally 50 🎂 🌬#proage #midsize #silversister 💎 @shugicassini 📧 agency@naturallyfit.com
Instagram post by @silvershugInstagram post by @silvershugInstagram post by @silvershugInstagram post by @silvershugInstagram post by @silvershugInstagram post by @silvershugInstagram post by @silvershugInstagram post by @silvershug
+277
2kFollowing
Santa Fe, NM 🇺🇸
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@pamelabachhasselhoff Instagram Profile
Pamela Hasselhoff
60y
@pamelabachhasselhoff
Artist
11k
Followers
4.90%
ER
lifestylefashionbeauty
💥LUV Deeply❤️B compassionate🙏B TRUE💃 Proud Mom & Gigi/Actress/Producer/Writer Contact: aagta.agency@gmail.com
Instagram post by @pamelabachhasselhoffInstagram post by @pamelabachhasselhoffInstagram post by @pamelabachhasselhoffInstagram post by @pamelabachhasselhoff
+1230
3kFollowing
Los Angeles, California 🇺🇸
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@pamelabachhasselhoff Instagram Profile
Pamela Hasselhoff
60y
Artist
@pamelabachhasselhoff
lifestylefashionbeauty
11k
Followers
4.90%
ER
💥LUV Deeply❤️B compassionate🙏B TRUE💃 Proud Mom & Gigi/Actress/Producer/Writer Contact: aagta.agency@gmail.com
Instagram post by @pamelabachhasselhoffInstagram post by @pamelabachhasselhoffInstagram post by @pamelabachhasselhoffInstagram post by @pamelabachhasselhoffInstagram post by @pamelabachhasselhoffInstagram post by @pamelabachhasselhoffInstagram post by @pamelabachhasselhoffInstagram post by @pamelabachhasselhoff
+1226
3kFollowing
Los Angeles, California 🇺🇸
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@thebalaylama Instagram Profile
Candy Shaw
50y
@thebalaylama
Hair Salon
111k
Followers
4.70%
ER
beautylifestyle
Hairdresser • Educator • Salon Owner @jamisonshaw • Creator of @sunlightspro • Mommy 💛 ⬇️ BCL One Day, One Ticket ⬇️
Instagram post by @thebalaylamaInstagram post by @thebalaylamaInstagram post by @thebalaylamaInstagram post by @thebalaylama
+1047
1kFollowing
Atlanta, Georgia 🇺🇸
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@thebalaylama Instagram Profile
Candy Shaw
50y
Hair Salon
@thebalaylama
beautylifestyle
111k
Followers
4.70%
ER
Hairdresser • Educator • Salon Owner @jamisonshaw • Creator of @sunlightspro • Mommy 💛 ⬇️ BCL One Day, One Ticket ⬇️
Instagram post by @thebalaylamaInstagram post by @thebalaylamaInstagram post by @thebalaylamaInstagram post by @thebalaylamaInstagram post by @thebalaylamaInstagram post by @thebalaylamaInstagram post by @thebalaylamaInstagram post by @thebalaylama
+1043
1kFollowing
Atlanta, Georgia 🇺🇸
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@mytopthingsss Instagram Profile
Sophia Jeon LA Ajumma UGC
54y
@mytopthingsss
Digital creator
12k
Followers
4.19%
ER
lifestylefashionbeauty
👩🏻‍🦱54 LA아줌마, Beauty Influencer, Ipsy Creator & Lifestyle Youtuber since 2014 (total 75K) 📧 mytopthingsss@gmail.com 인스타 초급반 등록 링크⤵️
Instagram post by @mytopthingsssInstagram post by @mytopthingsssInstagram post by @mytopthingsssInstagram post by @mytopthingsss
+4030
1kFollowing
Los Angeles 🇺🇸
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@mytopthingsss Instagram Profile
Sophia Jeon LA Ajumma UGC
54y
Digital creator
@mytopthingsss
lifestylefashionbeauty
12k
Followers
4.19%
ER
👩🏻‍🦱54 LA아줌마, Beauty Influencer, Ipsy Creator & Lifestyle Youtuber since 2014 (total 75K) 📧 mytopthingsss@gmail.com 인스타 초급반 등록 링크⤵️
Instagram post by @mytopthingsssInstagram post by @mytopthingsssInstagram post by @mytopthingsssInstagram post by @mytopthingsssInstagram post by @mytopthingsssInstagram post by @mytopthingsssInstagram post by @mytopthingsssInstagram post by @mytopthingsss
+4026
1kFollowing
Los Angeles 🇺🇸
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@4tricel Instagram Profile
TRISH BSN, RN, PHN
51y
@4tricel
Entrepreneur
82k
Followers
4.14%
ER
lifestylefashionhealth
Holistic wellness @isulongandco Pro-aging @pnallonaturals Sometimes funny. Always awkward. Filipina • 51 • Capricorn • Mom (4b in 5y) Wife • Nurse
Instagram post by @4tricelInstagram post by @4tricelInstagram post by @4tricelInstagram post by @4tricel
+479
<1kFollowing
San Jose, California 🇺🇸
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@4tricel Instagram Profile
TRISH BSN, RN, PHN
51y
Entrepreneur
@4tricel
lifestylefashionhealth
82k
Followers
4.14%
ER
Holistic wellness @isulongandco Pro-aging @pnallonaturals Sometimes funny. Always awkward. Filipina • 51 • Capricorn • Mom (4b in 5y) Wife • Nurse
Instagram post by @4tricelInstagram post by @4tricelInstagram post by @4tricelInstagram post by @4tricelInstagram post by @4tricelInstagram post by @4tricelInstagram post by @4tricelInstagram post by @4tricel
+475
<1kFollowing
San Jose, California 🇺🇸
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@suebelle Instagram Profile
Suebelle Robbins
70y
@suebelle
Digital creator
450k
Followers
3.95%
ER
lifestylefashionbeauty
“The Instaqueen of Palm Beach” Contact/PR: SuebellePB@gmail.com Mail: PO Box 94 Palm Beach, FL 33480
Instagram post by @suebelleInstagram post by @suebelleInstagram post by @suebelleInstagram post by @suebelle
+196
<1kFollowing
Palm Beach, Florida 🇺🇸
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@suebelle Instagram Profile
Suebelle Robbins
70y
Digital creator
@suebelle
lifestylefashionbeauty
450k
Followers
3.95%
ER
“The Instaqueen of Palm Beach” Contact/PR: SuebellePB@gmail.com Mail: PO Box 94 Palm Beach, FL 33480
Instagram post by @suebelleInstagram post by @suebelleInstagram post by @suebelleInstagram post by @suebelleInstagram post by @suebelleInstagram post by @suebelleInstagram post by @suebelleInstagram post by @suebelle
+192
<1kFollowing
Palm Beach, Florida 🇺🇸
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@stylebeyondage Instagram Profile
Style Beyond Age
70y
@stylebeyondage
Digital creator
79k
Followers
3.92%
ER
lifestylefashionbeauty
Over 70 Silver Haired USG Creator of Fashion Travel Lifestyle and Beauty Empowering women through Classic Style with a Contemporary Edge
Instagram post by @stylebeyondageInstagram post by @stylebeyondageInstagram post by @stylebeyondageInstagram post by @stylebeyondage
+2598
4kFollowing
Dallas, Texas 🇺🇸
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@stylebeyondage Instagram Profile
Style Beyond Age
70y
Digital creator
@stylebeyondage
lifestylefashionbeauty
79k
Followers
3.92%
ER
Over 70 Silver Haired USG Creator of Fashion Travel Lifestyle and Beauty Empowering women through Classic Style with a Contemporary Edge
Instagram post by @stylebeyondageInstagram post by @stylebeyondageInstagram post by @stylebeyondageInstagram post by @stylebeyondageInstagram post by @stylebeyondageInstagram post by @stylebeyondageInstagram post by @stylebeyondageInstagram post by @stylebeyondage
+2594
4kFollowing
Dallas, Texas 🇺🇸
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@drlee90210 Instagram Profile
Charles Sung-Chull Lee
50y
@drlee90210
Plastic Surgeon
679k
Followers
2.80%
ER
healthbeautylifestyle
👨🏻‍⚕️ Enhance Medical Center 💉 Board Certified Plastic Surgeon ☎️ (310) 271-5954 🏥 Beverly Hills, CA
Instagram post by @drlee90210Instagram post by @drlee90210Instagram post by @drlee90210Instagram post by @drlee90210
+1522
<1kFollowing
Santa Monica, California 🇺🇸
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@drlee90210 Instagram Profile
Charles Sung-Chull Lee
50y
Plastic Surgeon
@drlee90210
healthbeautylifestyle
679k
Followers
2.80%
ER
👨🏻‍⚕️ Enhance Medical Center 💉 Board Certified Plastic Surgeon ☎️ (310) 271-5954 🏥 Beverly Hills, CA
Instagram post by @drlee90210Instagram post by @drlee90210Instagram post by @drlee90210Instagram post by @drlee90210Instagram post by @drlee90210Instagram post by @drlee90210Instagram post by @drlee90210Instagram post by @drlee90210
+1518
<1kFollowing
Santa Monica, California 🇺🇸
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@karinasilverstyle Instagram Profile
Karina Hinojosa
50y
@karinasilverstyle
Digital creator
11k
Followers
2.66%
ER
fashionbeautylifestyle
John 3:16 Silver Sister✨Healthy aging Fashion, Beauty🌙 for collab karinasilverstyle@gmail.com
Instagram post by @karinasilverstyleInstagram post by @karinasilverstyleInstagram post by @karinasilverstyleInstagram post by @karinasilverstyle
+688
2kFollowing
Chicago, Illinois 🇺🇸
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@karinasilverstyle Instagram Profile
Karina Hinojosa
50y
Digital creator
@karinasilverstyle
fashionbeautylifestyle
11k
Followers
2.66%
ER
John 3:16 Silver Sister✨Healthy aging Fashion, Beauty🌙 for collab karinasilverstyle@gmail.com
Instagram post by @karinasilverstyleInstagram post by @karinasilverstyleInstagram post by @karinasilverstyleInstagram post by @karinasilverstyleInstagram post by @karinasilverstyleInstagram post by @karinasilverstyleInstagram post by @karinasilverstyleInstagram post by @karinasilverstyle
+684
2kFollowing
Chicago, Illinois 🇺🇸
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@reallyndacarter Instagram Profile
Lynda Carter
70y
@reallyndacarter
Artist
300k
Followers
2.64%
ER
lifestylefashionbeauty
Singer, Actress and Philanthropist
Instagram post by @reallyndacarterInstagram post by @reallyndacarterInstagram post by @reallyndacarterInstagram post by @reallyndacarter
+700
<1kFollowing
Washington, District of Columbia 🇺🇸
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@reallyndacarter Instagram Profile
Lynda Carter
70y
Artist
@reallyndacarter
lifestylefashionbeauty
300k
Followers
2.64%
ER
Singer, Actress and Philanthropist
Instagram post by @reallyndacarterInstagram post by @reallyndacarterInstagram post by @reallyndacarterInstagram post by @reallyndacarterInstagram post by @reallyndacarterInstagram post by @reallyndacarterInstagram post by @reallyndacarterInstagram post by @reallyndacarter
+696
<1kFollowing
Washington, District of Columbia 🇺🇸
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@sophchangnyc Instagram Profile
Sophia Chang
59y
@sophchangnyc
Writer
60k
Followers
2.53%
ER
lifestylefashionbeauty
THE BADDEST BITCH IN THE ROOM Life/career guide. Managed ODB(RIP) GZA RZA Q-Tip Tribe Raphael Saadiq D'Angelo. Founder @unlockherpotential.
Instagram post by @sophchangnycInstagram post by @sophchangnycInstagram post by @sophchangnycInstagram post by @sophchangnyc
+383
<1kFollowing
New York, New York 🇺🇸
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@sophchangnyc Instagram Profile
Sophia Chang
59y
Writer
@sophchangnyc
lifestylefashionbeauty
60k
Followers
2.53%
ER
THE BADDEST BITCH IN THE ROOM Life/career guide. Managed ODB(RIP) GZA RZA Q-Tip Tribe Raphael Saadiq D'Angelo. Founder @unlockherpotential.
Instagram post by @sophchangnycInstagram post by @sophchangnycInstagram post by @sophchangnycInstagram post by @sophchangnycInstagram post by @sophchangnycInstagram post by @sophchangnycInstagram post by @sophchangnycInstagram post by @sophchangnyc
+379
<1kFollowing
New York, New York 🇺🇸
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@whoorl Instagram Profile
Sarah James
50y
@whoorl
Digital creator
145k
Followers
2.27%
ER
beautyfashion
50-year-old beauty product hoarder in the midst of a hot flash. Substack fashion/beauty bestseller.
Instagram post by @whoorlInstagram post by @whoorlInstagram post by @whoorlInstagram post by @whoorl
+4587
<1kFollowing
Laguna Beach, California 🇺🇸
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@whoorl Instagram Profile
Sarah James
50y
Digital creator
@whoorl
beautyfashion
145k
Followers
2.27%
ER
50-year-old beauty product hoarder in the midst of a hot flash. Substack fashion/beauty bestseller.
Instagram post by @whoorlInstagram post by @whoorlInstagram post by @whoorlInstagram post by @whoorlInstagram post by @whoorlInstagram post by @whoorlInstagram post by @whoorlInstagram post by @whoorl
+4583
<1kFollowing
Laguna Beach, California 🇺🇸
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@msjoelyfisher Instagram Profile
Joely Fisher
50y
@msjoelyfisher
Arts & entertainment
33k
Followers
2.05%
ER
lifestylefashionbeauty
Human, Mother, Actor, Director, Humanitarian, B*tcher, Baker, Candlestick Maker...@MembershipFirst @sagaftra National Secretary/Treasurer
Instagram post by @msjoelyfisherInstagram post by @msjoelyfisherInstagram post by @msjoelyfisherInstagram post by @msjoelyfisher
+1749
5kFollowing
New York, California 🇺🇸
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@msjoelyfisher Instagram Profile
Joely Fisher
50y
Arts & entertainment
@msjoelyfisher
lifestylefashionbeauty
33k
Followers
2.05%
ER
Human, Mother, Actor, Director, Humanitarian, B*tcher, Baker, Candlestick Maker...@MembershipFirst @sagaftra National Secretary/Treasurer
Instagram post by @msjoelyfisherInstagram post by @msjoelyfisherInstagram post by @msjoelyfisherInstagram post by @msjoelyfisherInstagram post by @msjoelyfisherInstagram post by @msjoelyfisherInstagram post by @msjoelyfisherInstagram post by @msjoelyfisher
+1745
5kFollowing
New York, California 🇺🇸
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